The travel operator, which is owned by the founder of easyJet, is to begin running services between Gatwick Airport and Earl’s Court 24 hours a day from April 25th and throughout the summer.
Passengers will be dropped off outside the Earl’s Court Exhibition centre and just 500 metres away from two underground stations with connections to central London.
Tickets for the new Gatwick Airport to Earl’s Court route are available online from £2 and the company said that people who book early will be able to get cheaper tickets.
Jonathan Crick, easyBus chief executive, said: "Earl’s Court and its surrounding area is famous worldwide as one of London’s iconic travel hubs with great connections."
easyJet announced earlier this week that it was suspending its online check-in services until the backlog of flights caused by the volcanic ash is cleared.